The Go0fy Panda is our unique take on the traditional panda dial that is so prevalent when it comes to mechanical chronographs.
The green-tipped Chronograph hands are inspired by a bamboo shoot; a pandas favourite delicacy!
Invented in England back in 1973 by a student, mint chocolate chip has gone on to become one of the most popular ice cream flavours in modern times - but why stop at ice cream?
In the Press
Reviews from your favourite editorials and creators.
"If there’s one thing that Richard Benc’s Studio Underd0g project demonstrates, it’s that the watchmaking industry has an enormously exciting future ahead of it."
- Andrew MorganWatch Video
"Meet a young brand that's high on value and low on self-seriousness – and that has a lesson for aspiring entrepreneurs."
- Cole PenningtonRead More
"In this blog, we take a closer look at some of the best microbrand watches that the market has to offer"
- Teddy BaldassarreRead More
Bark and Jack
"Studio Underd0g is certainly doing something different and although their concepts are fun, the execution shows they take it seriously!"
- Adrian BarkerRead More
Worn and Wound
"With such a unique and fun first release, I’m excited to see where Studio Underd0g takes it next."
- Ed Jelley
"Whatever they’re drinking in Studio U, I want some. The colors — or flavors, perhaps — are so vivid and so in-your-face they hardly need explaining."
- Rob NuddsRead More